Denise Oehmcke

As VP of Business Marketing, Denise Oehmcke ensures Rise’s marketing strategy tightly aligns with the agency’s leadership and Sales’ priorities. Through this collaboration, Denise and her team help define what efforts in market can best support the agency’s revenue growth. This includes building the strategic positions and value propositions that underpin go-to-market campaigns, identifying ideal client profiles and defining target segment and accounts.

Denise also ensures Rise’s marketing initiatives are integrated with the company’s corporate marketing goals, working closely with the existing shared services across Brand Marketing, Activation and Performance Marketing and Communications.

Beginning her career with Quad in 2007, Denise brings deep expertise gained through experience across marketing roles, including managing events, developing a content marketing function and directing Quad’s original content team. In her previous position as Vice President of Agency Marketing, Denise led the development and execution of comprehensive marketing strategies for Rise and Betty. Her current role represents a natural expansion of these responsibilities.

In addition to her marketing leadership, Denise has spent part of her professional career as an adjunct instructor at Waukesha County Technical College, preparing the next generation of marketing event professionals.

Denise chairs The Circle, Quad’s Business Resource Group for women, and has spent the past year refreshing its mission, vision and approach to programming.

Denise earned her Bachelor of Arts in English from University of Wisconsin-Milwaukee.